ITAM Best Practices

Browse our latest eBooks, webinars, podcasts, and videos—insights to modernise ITAM, gain control of cloud costs, and enable smarter technology governance.

eBooks

Podcasts

On-demand Webinars

Videos

Videos

How ITAM Can Build Bridges With Key Stakeholders

Cloud, SaaS, and Cost Optimization The New Imperatives in License Management

Online Tools Day: Why Software License Management Demands a Strategic Approach

Enterprise Service Management

eBooks

Investing in Education: The Key to Career Growth and Technology Management Maturity (Members Only)

IT Asset Management is evolving from a back-office function into a strategic business capability, but many organisations struggle to find and develop the talent needed to deliver measurable value. This guide tackles the ITAM talent gap and offers practical guidance for managers building or scaling high-performing teams, helping you make smarter decisions around hiring, development, and retention.

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Preparing for ITAM in 2025 (Members Only)

The ITAM landscape is evolving rapidly, and we’re here to help you prepare for 2025. This eBook highlights key events and developments from 2024 and outlines how ITAM will need to adapt in the coming year.

Featuring 10 expert articles, it covers topics such as Microsoft and Adobe licensing changes, company acquisitions, the emergence of AI and machine learning, Gartner’s inaugural Digital Employee Experience Magic Quadrant, and much more. It’s a must-read guide for every ITAM practitioner.

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Podcasts

Audit Defence in 2026

In this podcast we take a hard look at where we really stand with software audits as we head into 2026 – who’s actually auditing, how their tactics have shifted, and where the real risk now sits. We unpack “cooperative” audit-immunity deals (like IBM’s), the rise of volume-based audits over strategically targeting customers, and the new players stepping in as old names step back. We will also the new audit defence tactics that will be required as we move towards more AI-driven, consumption based metrics.

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From Chaos to Clarity: The Tier 1 Vendor Challenge

John Schwartzenberger from Flexera and Kelly Yip explores the complex reality of managing major software vendors in today’s IT landscape. Gain a clear understanding of why Tier 1 vendors are so difficult to control, how SaaS sprawl and shadow IT create hidden risks, and why entitlement data is often a critical blind spot. The episode also introduces the idea of a proactive onboarding framework - showing how consistent, strategic approaches can replace reactive management and bring order to the chaos of vendor relationships.

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Bridging Gaps: Enhancing ITAM through Stronger Relationships

In this episode, SHI and SoftwareOne delve into the critical role of relationship management in ITAM, emphasising its significance in fostering collaboration and facilitating change. We also discuss how embracing relationship management, including effective change management—can enhance communication, build trust, and create a more inclusive environment. Join us as we explore actionable strategies to develop these essential soft skills and elevate the impact of ITAM in today’s dynamic business landscape.

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On-demand Webinars

Stories which shook the ITAM world

Join AJ Witt and ITAM Forum patrons as they discuss all the important news stories of the past year – and gaze into the future to predict what’s coming in 2026 and beyond.

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AI Driven Technology Management: Evolving Skills for AI and Data Governance in Technology Management

Explore how ITAM is evolving from an operational function to a strategic business enabler. We’ll unpack how trends like FinOps, sustainability, and AI are reshaping the role, and show how ITAM professionals can elevate their impact by engaging stakeholders, shifting perceptions, and aligning with enterprise goals.

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AI Driven Technology Management: Evolving Skills for AI and Data Governance in Technology Management

Join us to explore how AI is transforming IT asset management. From new data models to evolving governance frameworks, we’ll look at what ITAM professionals need to stay ahead in an AI-driven landscape, and how to build the skills to match.

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ITAM Best Practices